Website redesign services for small businesses.
Most small business sites do not need to be prettier. They need to load faster on a phone, say what the business actually sells, and make it obvious what to do next. That is what we rebuild for.
Signs your website needs a redesign.
If two or more of these are true, a redesign will pay for itself faster than more ad spend will.
It is slow on a phone
Over half your visitors are on mobile. If the page takes more than about three seconds to become useful, most of them leave before they see anything you sell.
It was built for a desktop
Pinch-to-zoom, tiny tap targets, a menu that does not open. A site designed before mobile was the default reads as "this business is not paying attention".
You cannot edit it yourself
If changing a phone number means emailing whoever built it four years ago, the site is a liability. You should be able to change your own hours.
It does not say what you sell
The single most common problem we see. A visitor should know what you do, who it is for, and what to do next within about five seconds of landing.
Nothing ever comes through it
Traffic but no enquiries usually means one of three things: no clear next step, a form nobody trusts, or a form that has quietly been broken for months.
It is on a platform nobody supports
Abandoned page builders, unmaintained themes, a plugin the developer stopped updating in 2019. At some point patching stops being possible.
How a redesign runs.
Audit
We measure what you have: speed on a real phone, what ranks today, where visitors drop off, and which pages actually bring enquiries. Those pages get protected, not replaced.
Structure
Page map and URL plan before any design. This is the step that decides whether you keep your rankings, and the step most redesigns skip.
Design & build
Mobile first, because that is where your visitors are. You see it working on a real URL early and often — no six-week silence ending in a reveal.
Launch & watch
Every old URL 301-redirected, sitemap resubmitted, indexing checked. Then 30 days of support while the dust settles.
What a website redesign typically costs.
Real ranges, not "contact us for a quote". Yours depends on page count, whether copy needs writing, and how much content has to move.
Refresh
$1,500 – $3,000
2–3 weeks
The structure works. It looks dated and loads slowly.
Full redesign
$3,500 – $7,500
4–6 weeks
New design, new structure, rewritten for the buyer you actually want.
Store rebuild
$8,000+
6–10 weeks
Ecommerce, with catalogue, checkout and payment migration.
Ecommerce website redesign.
A store redesign is a different job from a brochure site, because the risk is different: every URL you break is a product that stops selling, and every second of load time costs conversions at checkout.
What changes on a store project: product URLs are mapped one to one before anything moves, the catalogue and its variants are migrated with their history intact, checkout is tested against real payment methods rather than a sandbox, and structured data for products is rebuilt so listings keep their rich results. We stage the whole thing on a copy and cut over once, rather than rebuilding in place while customers are shopping.
Store rebuilds start around $8,000 and run six to ten weeks. If your catalogue is small and the platform is healthy, say so when you get in touch — a targeted speed and checkout fix is often the better buy.
Website redesign FAQ.
How much does a website redesign cost for a small business?
A visual refresh on a site whose structure still works typically runs $1,500 to $3,000. A full redesign — new structure, new design, rewritten copy — is usually $3,500 to $7,500. An ecommerce rebuild with catalogue and checkout migration starts around $8,000. What moves the number is page count, whether copy needs writing, and whether content has to be migrated from an old platform.
How long does a website redesign take?
Two to three weeks for a refresh, four to six for a full redesign, six to ten for a store. The single biggest cause of delay is not development — it is waiting on content. Projects where the client has photos and copy ready finish near the bottom of the range; projects where we are waiting on a logo file finish near the top.
Will a redesign hurt my Google rankings?
It can, if done carelessly — that is what causes the horror stories. Changing URLs without redirects, dropping page content, or launching without the old metadata will lose rankings. We map every old URL to a new one with 301 redirects, keep the content that earns traffic, and check indexing after launch. Done properly, a faster and better-structured site usually improves rankings rather than damaging them.
Do I own the site when it is finished?
Yes, completely — code, design files, domain, hosting account and content. No proprietary page builder you can only edit by paying us, no licence that expires. If you want to take it to another developer a year later, you can, and we will hand over documentation.
Can you redesign my site without changing the platform?
Usually yes. If you are on WordPress, Shopify or similar and it is well supported, staying put is cheaper and faster than migrating. We recommend moving only when the current platform is abandoned, insecure, or actively costing you money — not because we prefer something else.
What happens after launch?
A site is software and it needs care afterwards — updates, backups, monitoring. We include 30 days of support with every redesign, and after that most clients move onto a monthly plan. See our website maintenance packages, from $79/month.